Resources

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Blog 

Return on investment or opportunity cost?

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Ebook 

Insight Communities: Driving success in an uncertain world

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Webinar 

Expanding your brand? Here’s how not to screw it up

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Blog 

Starting out in market research (an apprentice’s perspective)

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Blog 

The balancing act between AI advancement and sustainability in research

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Blog image Mental Health Awareness Month

Blog 

Mental Health Awareness Month: How research was key to fostering connection and community action in CALM’s campaign around suicide prevention

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Blog 

How Pampers cracked the Chinese market (with a little help from sleep and science)

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Ebook 

AI’s evolution: emerging attitudes and its adoption in the workplace

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Blog 

Debunking the biggest myths about Insight Communities

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Blog 

AI survey chatbots: your questions answered

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Blog 

This blog is 100% true (we think): takeaways from MRS 2025

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Blog 

Liquid Death’s exit from the UK market: a tale of bold marketing, missed opportunities, and cultural missteps

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Blog 

AI moderation – a quallie’s experience 

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Blog 

Behind the scenes at Researchbods – celebrating our team this International Women’s Day 

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Blog 

The high stakes of expanding without insight

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Blog 

Maximising customer engagement in Insight Communities

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Blog 

Simple, brilliant AI basics a.k.a. don’t forget your pigeons 

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Blog 

Every data point matters (a researcher’s POV)

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Blog 

New Year, same me? Our insight team’s resolutions for 2025

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Blog 

Christmas ads and brand assets: the gift that keeps on giving?

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Blog 

Q&A with Mona Souli: Part 1 – Navigating cultural nuances and regional strategies in global communities

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Blog image embracing technology trends and authenticity in global communities

Blog 

Q&A with Mona Souli: Part 2 – Embracing technology, trends, and authenticity in global communities

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customer centricity

Ebook 

Customer centricity: Fresh perspectives and approaches for brands

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Ebook 

Discover the latest trends in Insight Communities

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Blog 

Cultivating connections: A global approach to community success

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Webinar 

Enhancing brand effectiveness with Brand Asset Audit

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Blog 

7 key steps to master consumer market research: a guide for businesses

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Webinar 

Unlock deeper customer insights with Your Customer Spotlight

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Manchester

Event 

In-person event: Understand audiences, people and cultures, rapidly and at scale

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Blog 

It’s holiday season – or is it?

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Blog 

AI, partnerships, and insights: what we took away from Quirk’s New York

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Blog 

The tech tightrope: balancing regulation, ethics and customer needs in AI development

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Blog 

3 actions brands can take to improve consumer financial health

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Blog 

What next? Musings and predictions on what insight industry hot topics will be in the next 12 months

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Blog 

Brands need neutrality not cheap laughs to engage consumers this general election

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Blog 

A day in the life at Researchbods – Insight Director Pete Strachan

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Webinar 

Empowering customer financial health: Insights and strategies from our research with LV=

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Blog 

Customer-centricity: Fresh perspectives and approaches

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Blog 

Best practices for eliminating bots and professional respondents from survey responses

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Blog 

Quirk’s Chicago & IIEX Austin 2024: 3 things we can’t stop talking about

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Blog image Key takeaways from Quirks London

Blog 

Exploring insights: key takeaways from Quirk’s London 2024

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Ebook 

AI state of mind: Insights and attitudes to shape the future

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Blog 

Can AI truly improve the quality of your survey responses? Yes, and we have proof

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Webinar 

Consumer Duty: Leveraging Online Insight Communities for Exceptional Consumer Outcomes

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Webinar 

The Future of Wellbeing – Key Take Outs

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Blog 

Building the business case for an Insight Community

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Blog 

Tech industry insights: Byte-sized insights!

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Blog 

4 considerations for migrating a brand tracker

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Blog 

Retail industry insights: to buy or not to buy?

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Blog 

What are Insight Communities good for?

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Webinar 

Building a brilliant insight community

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Blog 

Sustainability industry insights: sustainability or savings?

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Blog 

Media industry insights: How in demand is on-demand?

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Blog 

Financial services industry insights: Let’s get fiscal!

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Blog 

Travel & Tourism industry insights: Safe from the cost of living crisis?

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Webinar 

Gen Z: Engaging the silent majority

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Blog 

How to implement an Insight Community

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Event 

Join us at Quirk’s London 2022

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what is an insight community researchbods

Blog 

What is an Insight Community?

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Blog 

12 questions to ask when choosing an Insight Community

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Blog 

The more you see something the more you like it.

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Blog 

How to activate your customer segments

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Blog 

Which membership should your Insight Community have?

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6 Top Tips for rewarding Insight Community members researchbods

Blog 

6 top tips for rewarding Insight Community members

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Blog 

3 tips to understand your brand vs competitors

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8 Recruitment tips for your Insight Community researchbods

Blog 

8 recruitment tips for your Insight Community

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4 tips to deliver Market Research at speed researchbods

Blog 

4 tips to deliver Market Research at speed

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Blog 

4 ways Insight Communities make you more agile

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researchbods tips for your rebrand

Blog 

6 pitfalls to avoid for your next rebrand

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Blog 

Deep Dive: Brief history of branding

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Event 

Join us at Quirk’s London 2021

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Blog 

4 tips to create value around customers

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Blog 

Are there gaps in your data? 5 tips to plug it!

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Blog 

3 tips to integrate Insight Communities into your business

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Webinar 

Taking customer closeness to the next level with Insight Communities

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Webinar 

How ITV use Insight Communities to influence decisions

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Woman sitting on the floor at home with her laptop

Webinar 

Beyond lockdown: How to capitalise on new consumer behaviours

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Webinar 

Maximising value from Insight Communities

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a group of people using AI in market research on their laptops
Blog 

AI at work through the eyes of our Insight team

Discover how our insight team is using AI in market research – from speeding up desk research and admin tasks to supporting proposals and questionnaires – while still relying on the human touch for creativity, critical thinking and authentic insight.
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Blogs

See all blogs
a group of people using AI in market research on their laptops

Blog 

AI at work through the eyes of our Insight team

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orange buildings with blue sky

Blog 

Return on investment or opportunity cost?

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people working on their laptops

Blog 

Starting out in market research (an apprentice’s perspective)

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trees photographed from below

Blog 

The balancing act between AI advancement and sustainability in research

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Blog image Mental Health Awareness Month

Blog 

Mental Health Awareness Month: How research was key to fostering connection and community action in CALM’s campaign around suicide prevention

orange chevron
crowd of people walking on the street in China

Blog 

How Pampers cracked the Chinese market (with a little help from sleep and science)

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Ebooks

See all ebooks
young people talking

Ebook 

Insight Communities: Driving success in an uncertain world

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person's shadow looking into the distant sky with stars

Ebook 

AI’s evolution: emerging attitudes and its adoption in the workplace

orange chevron
customer centricity

Ebook 

Customer centricity: Fresh perspectives and approaches for brands

orange chevron
woman painting a colourful wall

Ebook 

Discover the latest trends in Insight Communities

orange chevron
person standing in between two blue walls

Ebook 

AI state of mind: Insights and attitudes to shape the future

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Events & webinars

See all
person standing on a street looking at colourful buildings

Webinar 

Expanding your brand? Here’s how not to screw it up

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person shadows in yellow and red

Webinar 

Enhancing brand effectiveness with Brand Asset Audit

orange chevron
group of friends laughing

Webinar 

Unlock deeper customer insights with Your Customer Spotlight

orange chevron
Manchester

Event 

In-person event: Understand audiences, people and cultures, rapidly and at scale

orange chevron
person paying on their bank card on a laptop

Webinar 

Empowering customer financial health: Insights and strategies from our research with LV=

orange chevron
group of people sitting beside rectangular wooden table with laptops

Webinar 

Consumer Duty: Leveraging Online Insight Communities for Exceptional Consumer Outcomes

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