Research that challenges assumptions. Fast insight for brands that can’t wait. Collaborators who transform data into strategy.
We help ambitious brands lead their markets by delivering insight that powers decisive action.
From Insight Communities to agile ad-hoc research, we combine human insight with smart automation to devise strategies that drive clear, sustainable growth.
We don’t just run research. We build relationships, challenge assumptions and uncover new opportunities. It’s how we convert complexity into clear strategy.
Meet some of our clients
Insight
Insight that powers confident decisions
We specialise in insight that drives action. From retail to tech, we work with brands who need strategies that transform operations, not just understanding. That’s why brands choose us when comfortable research isn’t enough.
Our team of experts think like consultants, act like partners and integrate with your team to revolutionise how you engage customers.
Insight Communities
Always-on insight from the people who matter most
When markets move fast, standalone research isn’t enough. That’s where our always-on Insight Communities deliver – continuous access to customer thinking, not quarterly snapshots.
Built by specialists and monitored constantly, our Communities give leading brands instant customer access – helping them test ideas, refine products and explore behaviours in real-time.
Download our ebook
Insight Communities: Driving success in an uncertain world
Industry expertise
Insight that speaks your language
We know your industry, your customers and your challenges. Our sector specialists speak boardroom language, not just research jargon.
Insights that your leadership team actually want to hear, in terms they’ll understand, delivered exactly when they’re needed.
Our partnership with Researchbods enables us to deliver agile insights to the business through self-serve tools and our large, engaged community. The ongoing partnership means their team knows our business inside out, helping us to fully leverage their strong full-service capabilities. We also receive great feedback from our community members, who love sharing their thoughts on our pubs and seeing their input drive real change!
Caroline Dean, Insights Manager – Strategy & Performance at Greene King
Tech-powered insight, built for change
We are story makers, creating memorable insight narratives that create empathy and inspire action, grounded in deep business understanding.
We know insight activation is key, so we flex formats to suit stakeholder needs – from infographics to video to immersive customer experiences. We challenge briefs, finding the ‘so what?’ and ‘now what?’ in our analysis to deliver insight that leaves an impression.
ex-plor
Our powerful insight platform
ex-plor is the engine behind our Insight Communities – eliminating the delays and bottlenecks of traditional research. While others wait weeks for data processing, ex-plor delivers customer insights constantly.
Insight with purpose. People with impact.
We tell you what you need to hear, not just what you want to. That’s the difference between researchers who validate existing thinking and partners who challenge it to create breakthrough strategies.
We know how to challenge assumptions, build stakeholder confidence and bring customer stories to life. Acting as an extension of your team, using both sharp thinking and soft skills, we turn insight into action.