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Media & publishing Understand your audience like never before

Viewers are thirsty. They want high-quality content. They want lots of it. But every greenlit script is a gamble and there are no certainties. Interact directly with thousands of viewers. Validate your content investment. Uplift advertiser revenue. Deliver personalised experiences across every channel and touchpoint.

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Audience testing

  • Gather audience feedback using tools like the classic dial test, video capture and more.
  • Delve deeper by using facial recognition software that can understand emotions.
  • See what stands out using heat maps, annotation and timed questions.

 

 

Cultural insights

  • Discover how your audience is reacting to programmes, games, trends and events.
  • Get ahead of the curve through active listening and easy analysis.
  • See what your customers really think about your competition and their offering.

 

Perfect pricing

  • Find the right balance between freemium, subscription and premium models.
  • People have multiple subscriptions and so uncovering what they value and why is crucial.
  • Streamline your subscription model and reduce churn.

 

 

 

 

 

 

researchbods clients deliveroo

We're a friendly bunch

“The Researchbods team are a pleasure to work with and I’m confident our community panel will be a massive benefit for the foreseeable future!”

Ben Riding Head of Restaurant Rider Research, Deliveroo

We know our stuff

“I was really blown away by Researchbods professionalism, style and passion. Researchbods spoke about the audience with such total knowledge, authority and warmth that they were brought to life so much more than any PPT deck could do.”

Emma Lindsay Senior Strategist, Client Strategy team at ITV
researchbods clients o2

Capture changing needs

“Through our listening programme, we were able to provide weekly updates to our board of directors on how the pandemic was impacting our customers and how we could best respond to their changing needs.”

Estelle Levacher Insight Lead – Innovation & Customer Closeness, Telefónica UK Limited

Ready to get the insight edge?

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